On this, the National Day of Eating and Food Worship, I present to you: advertisers who think we are morons

November 22, 2007 27 Comments

Can you imagine a pair of jeans that WOULDN’T make these chicks look slim? Seriously, that would be a real feat of engineering. What are they, size 2? Build a pair of pants that makes them look like fatasses and I’ll applaud your mad skilz. But this, on the other hand, is just fucking insulting.

Lee Jeans Suck

Filed Under: From PlainJaneMom.com Tagged With: jeans

Comments

  1. Kara says

    November 22, 2007 at 5:23 am

    oh jesus. What a terrible ad. I love how the size 2 in the middle looks like her pants are just 3 sizes to big.

    Reply
  2. Bon says

    November 22, 2007 at 7:50 am

    oh, yeh, if those three eat another blueberry they’ll bust right out of their size 2s. horrors.

    show me normal, muffin top people in their pants, lookin’ good, and i may show interest in the pants yer hawkin’, Lee. otherwise, please stop trying to make me feel bad about myself.

    Reply
  3. Jen says

    November 22, 2007 at 8:29 am

    Hey now, let’s be fair. Those women could be a size 16 and their jeans are just making them look like they are a size 0. And if that was the case I would be running out and buying 14 pairs of those jeans tomorrow.

    Reply
  4. Suburban Oblivion says

    November 22, 2007 at 10:59 am

    Oh good god. That’s just annoying!!!

    Reply
  5. Rhonda says

    November 22, 2007 at 11:35 am

    Oh…freaking…hell. That’s beyond insulting.

    Reply
  6. jen says

    November 22, 2007 at 1:40 pm

    Oh, they’re so average sized aren’t they? Where’s the real women?

    Reply
  7. cagey says

    November 22, 2007 at 5:18 pm

    This reminds me of Dove’s “real beauty” campaign. While Dove is in the USA promoting “real beauty”, they are in India hawking products to lighten skin, so the gals there can be “whiter”.

    Bah.

    Reply
  8. Melinda says

    November 22, 2007 at 5:46 pm

    So true! Where do they get off using models like this and then stating that the darned jeans are making them look slim? No, I call it anorexia!

    Reply
  9. Sarah, Goon Squad Sarah says

    November 23, 2007 at 7:50 pm

    Grrrrrr.

    Boycotting.Lee.jeans.

    Reply
  10. WAHM Tara says

    November 25, 2007 at 12:32 am

    How funny! I see it all the time! Skinny women in an ad for us not so skinny women! Don’t they realize that pisses us off?

    Reply
  11. Mom on Coffee says

    November 25, 2007 at 8:16 am

    Bitches. I challenge them to put a pair on me and watch the Muffin Top Show.

    Reply
  12. Sarcastic Mom says

    November 25, 2007 at 11:25 am

    Oh, come on now. I’m sure that if they took the jeans off their triple chins would just bust on out.

    No?

    Reply
  13. Sonya says

    November 25, 2007 at 4:12 pm

    LOL! Hilarious! Why is it you never see “real” people in these ads? How about ladies that have had a few children and have a couple of bellies….you know, women like me! LOL!

    Reply
  14. BOSSY says

    November 26, 2007 at 10:34 am

    Size 00 is the New 2.

    Reply
  15. Kathy says

    November 26, 2007 at 2:51 pm

    Ugh. I saw a whole rack of these (not Lee’s, another brand) “slimming” jeans and they look exactly like the horrible high-waisted jeans I wore in jr. high. Not the new skinny jeans that actually can look flattering if they’re straight-legged and not super tight, but the tapered legged ones that zippered on the sides and had butterflies and unicorns stenciled on the pockets.

    Reply
  16. Lotta says

    November 26, 2007 at 7:18 pm

    Good Lord. But I can’t even look at a Lee ad without thinking about the mom jean skit from SNL. If you haven’t seen it just type that into youtube’s search. Hilarious.

    Reply
  17. Cynthia Blue says

    November 27, 2007 at 8:11 am

    I saw that ad myself and thought the same thing. Gads… no normal women in ads for sure.

    Reply
  18. All Adither says

    November 27, 2007 at 4:41 pm

    Like these women would wear LEE jeans in the first place.

    Reply
  19. Amy says

    November 27, 2007 at 6:55 pm

    Another reason why I LOVE the Fruit of the Loom and Dove commercials. I love companies that show real women to sell their product and i’m much more likely to buy their product.

    Reply
  20. Big Momma Pimpalishisness says

    November 27, 2007 at 7:13 pm

    Oh how I agree. Oh how I agree. :/

    Reply
  21. Big Momma Pimpalishisness says

    November 27, 2007 at 7:14 pm

    And really, who does Lee think they’re tricking?

    Reply
  22. dana says

    November 28, 2007 at 8:10 am

    Thank God someone else feels as angry as I do about these fucking magazine advertisements. I’m so sick of looking at these thin women and seeing the jeans maker claim the pants made them slim. Yeah right. The truth is, they don’t feel the compulsion to eat everything in sight like I do. This may be why my ass and hips never look slim!

    Reply
  23. AbsolutelyBananas says

    November 28, 2007 at 9:20 am

    Hilarious! “Build a pair of pants that makes them look like fatasses and I’ll applaud your mad skilz.” – isn’t that the truth?!!

    Reply
  24. Moobs says

    November 28, 2007 at 9:26 am

    THe scarier thought is there are people looking at that ad and concluding that hey must be overweight if those modelas are in need of remedial pants.

    Reply
  25. Alex Elliot says

    November 28, 2007 at 3:49 pm

    Geez!

    Reply
  26. Suzanne says

    November 28, 2007 at 9:05 pm

    That ad reminds me of the women who model those gut-sucking devices in my Macy’s circular. Of course the contraption works on someone without a stomach. The rest of us look like a sausage bursting out of its casing.

    Reply

Trackbacks

  1. What’s Curvy on The Web? | A Curvy Diva says:
    November 26, 2007 at 8:44 am

    […] Lee Jeans presents…. Jeans that make you look skinny for the already skinny lady. This is another example of advertisers not using the target body image that they are trying to sell to. *sigh* […]

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

  • about
  • rss

a random 25 from my blogroll

  • Two Hands Full
  • kdiddy.org
  • The Write Life
  • Socal Mom
  • Blogs Are Stupid
  • Fertility Now!
  • Poop and Boogies
  • BagMomma
  • LaLaGirl * Twinfinite Chaos
  • Fenicle
  • Death By Children
  • Fairly Odd Mother
  • Melanie in Orygun
  • Slouching Past 40
  • VDog and Little Man
  • Mama Fidel
  • MOMformation
  • Soccer Mom in Denial
  • Gone Feral
  • karlababble
  • Vintage Thirty
  • Average Jane
  • Every Mother is a Working Mother
  • Try Handmade
  • Jenorama

cheap diapers

  • Cheap Diapers
    All Brands, Free Shipping -- This is why I never had a trunk crammed full of diaper boxes. (And at one point I had 3 kids in diapers, so that's saying something!)
© 2006 - 2019. All Rights Reserved. This blog was formerly known as Plain Jane Mom @ plainjanemom.com. Plain Jane Mom™ is a trademark.
Ads via Skimlinks. Domains via Namecheap. Real-time stats via Clicky. Hosting via Liquid Web and Storm on Demand.